Alder Koten: How to Apply Digital Minimalism for Your Career

Today, we live in the so-called “attention economy,” where real-time information overload our senses and attention is the currency. Apps, social media networks, and e-commerce sites are designed to overwhelm our senses and trigger a certain feeling so we’d be addicted to check them and buy whatever they’re selling.

The thing is, all those notifications, emails, and apps have been distracting our lives in ways that we couldn’t even imagine two decades ago. They literally become a nuisance when we’re working and need to concentrate.

Three Underlying Principles:

  1. Clutter is costly.
  2. Optimization is essential.
  3. Intentionality is satisfying.

These three underlying principles can be translated into behaviors that support this digital minimalism manifesto.

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Jose Ruiz
Thought leadership category