Saxton Bampfylde: Building a Creativity and Innovation Culture
Too often the process of trying to build a creative and innovative culture is focused on at the end process rather than the creative process of solution finding. Dr Mark Batey gave insights at a conference regarding what it takes to foster a creative and innovative culture.
This article discusses key points in:
- The most frequent organisational blockers to innovation and creativity.
- Why organizations and individuals should put an emphasis on innovation and creativity.
- How to take steps to properly push your organization to be creative and innovative.
- Key enablers to put in place to foster a creative/innovative culture.
Dr Mark Batey has participated in multiple research studies and is an academic practitioner in innovation.