There is a paradox or dilemma in becoming a trusted client advisor. On the one hand, you must develop a deep expertise in order to build your brand, attract clients, and do great work on specific issues. On the other hand, you have to be more than just an expert to your clients, because expertise is a commodity. Many search consultants can find and present candidates, for example. But what separates out the truly great search consultant from the average one, at least in the eyes of clients?
This article was originally published in June 2015 and was written by Andrew Sobel.