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Which executive does your company need? It’s a common question among private equity investors and portfolio company CEOs deciding which executive is needed to drive growth.

Because these roles share overlapping responsibilities, many assume they’re essentially the same—a different title that performs the same function. While these roles do share common elements, executives in these roles have their own strategic imperatives, managerial styles, and performance expectations that align closely with the specific title, all of which can drastically impact a company’s growth trajectory.

Private equity investors and portco CEOs must understand the key differences between CSOs, CROs, and CCOs to ensure they select a leader that can support specific growth objectives and business needs. 

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