CLIENT RELATIONSHIP MANAGEMENT CERTIFICATE

PROGRAM OVERVIEW

Client relationships are more important than ever to your success. But they are also harder than ever to build.

The rules have changed. Client sophistication, the use of procurement, and unprecedented information transparency mean that traditional client development strategies no longer work. Today, you succeed as a search consultant by being seen as a trusted partner who is part of your clients’ growth and profits.

Expertise is essential, but experts-for-hire are commodities. While clients hire experts, they build long-term relationships with, and give their loyalty to, advisors who also have broader skills. The Certificate in Client Relationship Management provides participants with cutting-edge content that helps strengthen the relationship-building skills you need to grow your client base.

Building Your Clients for Life is a powerful, mobile learning program that has been developed by Andrew Sobel, the leading authority on the strategies and skills required to build lifetime client loyalty. Andrew's books are considered the definitive guides to client development, and they include the international bestseller Clients for Life and Power Questions. An AESC collaborator for over ten years, Andrew has consulted to many of the world's leading executive search firms.

You will discover how to:

  • Differentiate yourself in commoditizing markets
  • Develop more sole-source business
  • Learn more about your client’s needs than any of your competitors
  • Acquire more new clients by selling as a trusted advisor rather than as a commodity expert-for-hire
  • Build relationships with senior executive sponsors
  • Deepen and grow your most important client relationships
  • Develop your thought leadership and create marketing “pull” to draw more leads out of your network
  • Stay in touch and add value—even when there’s no business

 

Contact us to learn more or to register.

 

 

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PROGRAM FACILITATOR

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Andrew Sobel is the leading authority on the strategies and skills required to build clients for life and develop trusted business relationships. He has written eight acclaimed, bestselling books including Power Relationships, Power Questions, Building C-Suite Relationships, All for One, Making Rain, and Clients for Life.

Andrew has worked for 31 years as both a strategy advisor to senior management and an executive educator and coach. Many of the world’s leading companies number among Andrew’s clients. These include established public companies such as Citigroup, WPP, Xerox, Experian, Hess, Bank of America Merrill Lynch, Towers Watson, Cognizant, UBS, and Lloyds Banking Group; and also many privately held professional service firms, including Booz Allen Hamilton, Bain & Company, Booz & Company, Spencer Stuart, The Ken Blanchard Companies, Duke Corporate Education, Fulbright & Jaworski, Ernst & Young, Deloitte, and many others.

FAQS

WHO SHOULD ENROLL?

This program is designed for search consultants and business owners. Because the course teaches both fundamental and advanced skills and strategies, it will benefit experienced consultants, new consultants, and also those who have come from industry but do not have experience promoting professional services.

HOW IS THE CONTENT DELIVERED?

This elearning program can be done at your own pace in your home, office, or on-the-go.

Online Modules

  • 82 audio lessons — 8 1/2 hours total
  • Five to nine minutes each
  • Downloadable to a PC and then to smartphones/tablets

Watch Summary Videos

  • 37 high-definition, 5-minute videos
  • Each provides a quick but thorough overview of the topics that are covered indepth in the audio program

Apply the Strategies

  • The 177-page workbook summarizes every Session and contains 28 application worksheets

Expert Forum: Q&A Forum with Andrew

  • Each participant is eligible to participate in a live coaching teleconference with program author Andrew Sobel

Trusted Advisor Skills Exam

  • Online assessment used for certificate
  • Over 100 multiple-choice questions covering 23 topics
  • Five Client case studies

WHAT IS THE COST OF THE COURSE?

AESC Members: $649 Online Modules, Live Expert Forum, and Examination

Non-Members: $795 Online Modules, Live Expert Forum, and Examination

WHAT TYPE OF CREDENTIAL WILL I RECEIVE UPON COMPLETION OF THE PROGRAM?

You must complete the program requirements in order to earn a certificate from AESC. The AESC will visibly promote the value of the certificate to its members and the client community.